Augmented Reality and Toys: A Lego case study

Di uno scrittore di uomini misteriosi

Descrizione

Why did Lego went ahead with Augmented Reality? What kind of product was chosen? What was the reaction of the Media to this news? These questions will be answered in this LinkedIn deepdive. Examining use cases for the #ARdeepdives is a lot of fun.
Augmented Reality and Toys: A Lego case study
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Augmented Reality and Toys: A Lego case study
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Augmented Reality and Toys: A Lego case study
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Augmented Reality and Toys: A Lego case study
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Augmented Reality and Toys: A Lego case study
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Augmented Reality and Toys: A Lego case study
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Augmented Reality and Toys: A Lego case study
Apple Now Selling LEGO 'Hidden Side' Augmented Reality Building Kits - MacRumors
Youngsters love the amazing LEGO Hidden Side universe, where physical and digital worlds merge in an incredible, single or multiplayer, mixed-reality play experience. This Newbury subway (70430) set combines the open creative play of LEGO building toys with an augmented reality (AR) app – so interaction with the model triggers events in the digital world.
Augmented Reality and Toys: A Lego case study
Lego 70430 Hidden Side Newbury Subway
Augmented Reality and Toys: A Lego case study
Augmented Reality and Toys: A Lego case study
da per adulto (il prezzo varia in base alle dimensioni del gruppo)